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What Are the Best Tips for Starting an Ice Cream Truck Business?

By Lori Kilchermann
Updated May 17, 2024
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There are several tips for starting an ice cream truck business that could mean the difference between success and failure. Tips from choosing the proper product to sell in the ice cream truck business to what type of truck to use can often be very beneficial to a new entrepreneur. One tip that is often overlooked by a new ice cream truck business owner concerns maintaining the proper temperature of the product. Another tip is selecting the appropriate type of music to play while driving the truck through the streets of the neighborhoods.

One of the best tips for any new ice cream truck business is to sell the right ice cream or product. Plainer products, such as fudge bars and ice cream sandwiches, may not excite buyers enough to run to the corner when they hear the truck coming. Most frozen confectionery manufactures produce colorful treats with exotic names that make buyers feel like a special item has just been offered to them. For a new ice cream truck business, this often equates to securing new and repeat customers from word of mouth. These special items should also be advertised in large, colorful displays on the exterior of the truck.

Another tip for creating a unique and successful ice cream truck business is to drive a unique truck. Bright colors and flashy wheels can be complemented with unique graphics and flashing lights. The ice cream truck is the store front of the business. In order to get customers to walk into a store, the owners typically choose exciting color schemes, business names and any other attention-grabbing item to adorn the business front. This is the same with a truck-based business. It is important to design a vehicle that will be attractive to both children and their parents, and to boys as well as girls.

Few things are as disappointing to many people as purchasing a soft and melting ice cream or frozen product. Many tips for an up-and-coming ice cream business concern making certain that the inventory remains frozen and fresh. Many ice cream trucks contain freezer units that remain very cold for several hours when plugged into an electric outlet for a period of time prior to taking to the streets. By making certain to plug the unit in overnight before taking the truck out and placing dry ice as a reserve, the product can remain as it is intended to be: frozen. Another tip for an ice cream truck business is to include some unfrozen options for customers, such as candy bars, bottled water and chewing gum.

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Discussion Comments
By Erica1989 — On Nov 17, 2013

Has anyone ever thought of buying ice cream machine from Chinese suppliers? I did last year, and the machine works perfectly and saved me a fortune! They have a brand called Nexium, and you could look it up on the Internet.

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