What Are the Best Tips for Selling on eBay®?

Lainie Petersen
Lainie Petersen
Woman doing a handstand with a computer
Woman doing a handstand with a computer

The best way to succeed at selling on eBay® is to familiarize yourself with the site and its processes, to select products that will sell, and to create listings that encourage people to buy. Other important aspects of selling on eBay® include providing strong customer service policies and learning how to set prices so that your customers can get a good deal while you make a reasonable profit. As you begin to work with eBay®, it's a good idea to continually read online and offline information about successful online auction selling and to attend live trainings if they are available in your area. If you don't plan to become a regular eBay® seller but have an item or several items that you want to sell on an online auction site, you may wish to consign the item to a professional eBay® seller who may be able to get a better price than you can on your own.

If you are interested in beginning an eBay® business, it's a good idea to sign up for an account and make a few purchases. This will give you an idea of what it is like to be an online auction customer. It will also help familiarize you with how the site works. Once you get a good feel for making purchases, you can then begin selling on eBay®. It is a good idea to thoroughly read the site's seller policies and rules so that you know what is expected of you as a seller.

Many different types of items are sold on eBay®, and if you plan to make a living on eBay®, you will need to select items that are in high demand. It is often good to specialize in a specific product or genre of products so that you can develop product expertise and understanding of your customers' needs. Once you obtain an inventory of products to sell, you will want to take good photographs of the items you offer as well as develop strong product descriptions so that potential customers have confidence in what they are about to buy.

Your listings should also include information about your policies for selling on eBay®. In all cases, you should include your return policy in your listings as well as estimated delivery times. Remain in close communication with your buyers after an auction by letting your buyers know that you are processing their orders and providing them with mailing dates as well as a tracking numbers once their items are shipped. Following up with buyers is also a good idea. It shows concern for your customers, helps you to develop a relationship with them, and is also a way to encourage customers to provide you with positive feedback. The better your feedback, the more likely you are to attract new customers.

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