We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What are Goji Berries?

Diane Goettel
By
Updated May 17, 2024
Our promise to you
WiseGeek is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At WiseGeek, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

Goji berries are a fruit renowned in Asia for their nutritional and medicinal properties. Goji berries, also known as “wolfberries,” have been utilized by Chinese doctors and healers for over two millennia. It is believed, however, that goji berries have been used to improve health and nutrition for over 4,000 years. In fact, goji berries incorporated in folk tales and lore that date back to the very first emperor in China.

Goji berries are believed to improve one’s immune system, improve eyesight, and promote healthy liver function, to name just a few of the berries' benefits. Some people also say that goji berries improve circulation and, in men, increase sperm production. There are just as many ways to consume goji berries as there are health benefits from the fruit. They can be enjoyed raw or dried, added to salads and other dishes. The berries can also be crushed and enjoyed as a juice or brewed into a tea. In fact, the leaves of goji berry plants are sometimes used to make tea. Doctors and herbalists also sometimes to use goji berries to make tinctures. As the berries have a sweet flavor, they are enjoyable in many forms.

Goji berries range in color from bright orange to deep red. In the Northern Hemisphere, the plant that produces the berries flowers from June to September. After the blooming season, the berries mature from August to October. The specific blooming and maturation times depend on the climate, soil, altitude, and latitude of the plants.

In North America, goji berries are becoming recognized for their positive properties. Not only are the berries very nutritious, but they are also rich in antioxidants. In fact, goji berries have been nicknamed the "super fruit.” Goji berries are most commonly found in health food stores in their dried form. Even when they are dried, the fruit is a beautiful deep red color and their natural sweetness is maintained. If there is an Asian market in your area, you might be able to find fresh goji berries there. Goji berry juice is available in some health food stores. Furthermore, if you use an herbalist, he or she might be able to help you find a good source of goji berries.

WiseGeek is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Diane Goettel
By Diane Goettel
"Diane Goettel has a BA from Sarah Lawrence College and an MA in English from Brooklyn College. Diane lives in Mount Vernon, New York with her husband, Noah. They are the proud parents of a Doberman Pinscher named Spoon. Specialties: book editing, book marketing, book publishing, freelance writing, magazine publishing, magazine writing, copywriting,"
Discussion Comments
Diane Goettel
Diane Goettel
"Diane Goettel has a BA from Sarah Lawrence College and an MA in English from Brooklyn College. Diane lives in Mount...
Learn more
WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.

WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.