@MrsPramm - If you like wearing lipsticks and other products like that I don't think there's all that much choice except to wear lip balm as well. And I actually quite like wearing it, since they usually taste quite nice. I've never found that they dry my lips out at all. And a couple of times when I've been traveling in a hot, dry country and my lips were badly cracked a medicated lip balm was pretty much the only thing that would fix them.
It's important to try and use a lip balm with natural ingredients in the first place though, as I think people tend to just get cheap ones on their way out of a store, rather than getting quality lip balm that is actually going to help prevent chapped lips.